Book Reviews and Marketing
Getting Book Reviews
This is an essential part of marketing. If you get good reviews it can springboard into more and more people wanting to read what you have written. Contact experts in the field or genre of your book. Give out a few advance copies or send them a pdf of your work to review. When you get some good feedback, ask permission so that you can publish these favorable comments. It can even go in your book prior to publishing. Before your book is about to be launched, send it out for reviews. Gather all good reviews and send them in with your other book info. We will make them available on your Author Page on our website. They can be listed in a professional Press Release Sell Sheet that can be sent to bookstores, newspapers and other places that may want to do interviews with you or sell your book. We offer a Press Release service that doubles as a Sell Sheet or Media Kit. See this service for more details.
Some places that may review your book professionally are Jewish Action magazine of the OU, various local Jewish publications, and the Jewish Book Council.
If your book contains Jewish content and is in English or with English transliteration, and was recently published, we can submit your book to be considered for review by the Jewish Book Council. They require two non-returnable copies, an author contact page, and a press release with all of the book’s pertinent information. It can take 2-3 months to consider it for review, and a good review is not guaranteed.
Marketing and Materials
Tovim Press offers many marketing tools that you can order. Once you have a cover designed and are about to launch, you can order our Basic Meia Kit that we can custom design for you and your book. The various advertising items include 50 copies each of (11 x 17-inch) glossy posters, postcards, and bookmarks. Postcards can be sent to places that serve your potential audience. Posters can be given to local bookstores and libraries. Bookmarks can be given to stores or sent to friends and family to help spread the word. The main thing is to spread the word about your book and get it noticed. In order to capture your audience, they have to know that your book exists. It helps to have a few reviews to put on these materials as well.